It's question time
Questions. We’ve got questions. We’ve got lots and lots of
questions.
As the Browns open training camp and the annual glows of
hope and promise burst through, it’s difficult not to be sanguine.
When the players reported Thursday to the training complex
in Berea, no one was injured. Everyone was optimistic. And the team was
unbeaten.
The heroes of fall (even though it’s still summer) sure
looked good under the late afternoon sun to those true Browns fans who treat
this time of the year as though it were a religious happening.
The aroma of the freshly-cut grass wafted gently through the
air as the sounds of training camp suddenly replaced the silence.
The ever-present sound of the air horn signaling a change in
assignments; the sound of the football slapping the hands of a receiver; the sound of those footballs as they spin through the air off the fingertips of the
quarterbacks; the smacking of pads as they collide with each snap of the football.
Football is back in Cleveland and the fans joyfully soaked
it all in as the 2013 season began to unfold.
But they, too, had questions that could be answered only by
being there. First, the offense.
Who will be the
starting quarterback this season? Can Brandon Weeden hold off the challenges of
Jason Campbell and Brian Hoyer?
The answer, of course, is yes. The job is Weeden’s to lose.
He’s as close to being a perfect fit for Norv Turner’s offense as the team has.
Campbell is a journeyman at best. And Hoyer is nothing more than a hometown kid
returning home.
Turner realizes Weeden is his best bet for success in
Cleveland. He’s got the arm, the hunger to learn, the overwhelming desire to be
successful and probably the best coach to maximize those qualities.
Weeden’s critics point to his less-than-inspiring
performance last season. They do not factor in Weeden’s season-long discomfort
with the stifling offensive scheme of Pat Shurmur and Brad Childress. They’ll
see a different quarterback this season.
How much of a factor
will Trent Richardson be in Turner’s offense, which is so quarterback centric?
The coordinator says he wants Richardson to log at least 300
carries this season after he ran 267 times during an injury-plagued (he missed
the final game) rookie season. All well and good, but that factors out to only
one more carry per game. A larger number, say 320 or more, would produce more
significant numbers.
Richardson, who played most of last season with broken ribs,
says he’s 100% healthy entering training camp. It will be interesting to see
just how much more involved the running back is in the overall offensive
scheme.
He also caught 51 passes last season, a little more than
three a game, a stat that no doubt caught the attention of Turner. So it
wouldn’t surprise to see Richardson’s touches go up dramatically.
Richardson averaged
only 3.6 yards a carry last season. How important is it to improve that number as
opposed to the number of carries?
Extremely important. Improve the average carry to at least
4.0 yards a pop and 300-plus carries elevates him to a select statistical
neighborhood in the National Football League.
Most of the 2013 season, we saw Richardson run behind an
offensive line that underperformed. How often last season did we watch him get
hit mere seconds after taking a handoff? Too often. His longest run was only
32 yards. That’s got to improve.
And just how does
that improve?
Unfortunately, the Browns did not address the offensive line
in the last college draft or in free agency. It has a sizable weakness at both
guards. And that is the key position in the running game.
Rarely do you see the Browns run sweeps or counters with the
guards pulling out and advancing to the second level. That’s because they are
not quick. They plod. They are best at drive or zone blocking. When you can’t
run the flanks, you become predictable.
When was the last time you saw the Browns run a successful
screen pass? Quickness and agility are prime requisites to successfully execute
this maneuver, which also requires exquisite timing. The guards have none of
the above.
How does that impact
of Turner’s thinking?
It has become obvious the last several years that the NFL
has become much more of a passing league. It used to be that the run set up the
pass. No longer. And that works to Turner’s advantage.
He loves to throw the ball and the front office has given
him some weapons with which to work his magic. Although he favors the deep
game, do not discount him using the quick-developing, short passing game to
open up opposing defenses.
He is a master at play calling and keeping those defenses
honest. Chances are he will use veteran wide receivers Davone Bess and David
Nelson in the slot in three wide receiver sets, especially on third down. The
Browns’ third-down conversion rate should improve as a result.
But what about
youngsters like Josh Gordon, Greg Little and Travis Benjamin? Where do they fit
in?
Quite nicely in Turner’s stretch game, especially Gordon and
Benjamin, who will fill in while Gordon serves his two-game suspension at the
beginning of the season. He should be dialing long distance much more than at
any time since 2007.
OK, then, how does fullback
Owen Marecic fit into Turner’s offense?
He doesn’t. It will be surprising if he makes the final
roster.
Turner’s offense is basically a one-back set with a variety
of looks in receivers. He loves tight ends and won’t hesitate a four-receiver
look featuring a couple of tight ends. Mixing it up and becoming less
predictable is going to be more impactful assuming, of course, his tight ends
can stay healthy and produce.
So what can we expect
the Cleveland offense to look like this season?
It definitely will not be the almost predictable offense
we’ve been subjected to under Eric Mangini, Pat Shurmur and most of Romeo
Crennel’s tenure. Those days are, thankfully, long gone.
In their place, we will witness more creative football, more
daring football and more entertaining football when they own the ball. It might
not be as wild and crazy as the Brian Sipe-Sam Rutigliano era, but it will be
far less dull than what we’ve had to endure in recent years.
Coach Rob Chudzinski promised an aggressive approach to the
game on both sides of the ball. As a former offensive coordinator himself,
especially when he planned Cleveland’s attack during the memorable 2007 season,
you can count on plenty of fireworks for the new season.
Tomorrow: Questions
for the defense and special teams.
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